Markus Gammersbach
Markus is a mobility expert with many years of hands-on experience in the industry. He combines deep mobility expertise with clear, engaging texts to turn complex topics into accessible, practical content. As a self-publishing author with a strong passion for writing, he brings both craft and credibility to his work. Living in the vibrant city of Cologne (Germany), his regular use of car sharing adds an everyday perspective that connects industry trends with real-life use for urban mobility.
Should You Build or Buy Your Car Sharing Tech Stack?
One of the first and most critical decisions you will make as a car sharing entrepreneur is whether to build or buy your technology stack. This choice directly impacts your..
Which Technology for Vehicle Access Should You Choose?
Keyless access has become the essential standard in modern car sharing, defining the convenience, security, and scalability of your service. While other access options exist, the..
What Data Do You Need for Car Sharing?
Successfully launching a car sharing service requires data. In the shared mobility industry, data is the engine that powers profitability, operational efficiency, and scalable..
What Car Sharing Software Do You Need?
Car sharing software, integrated with telematics, is the digital engine that drives your sharing business's efficiency and scalability. It’s a technology stack that connects the..
What Is a Car Sharing Telematics Unit?
A car sharing telematics unit is the core hardware inside a vehicle that makes an automated, on-demand mobility service possible. Understanding this hardware is the first step..
How Big Is the Global Car Sharing Market?
How do we measure the size of the car sharing market? The global car sharing market is very complex, has diverse market characteristics and is not equally distributed across the..
What Is Peer-To-Peer Car Sharing?
Peer-to-peer car sharing or P2P car sharing is a clever system that connects people who own cars with others who need to borrow a vehicle for a short time. Unlike traditional car..
What Is Station-Based Car Sharing?
Station-based car sharing is a key solution for urban mobility, offering a predictable and structured way to access a vehicle without the burden of owning one. This model is..
What Business Models Exist?
Defining your business model is one of the most critical decisions you will make when starting a car sharing service. This choice determines everything from your fleet size and..